From major losses to significant profit

Toyota Motor Corp. recently announced their financial results for the fiscal year ending March 31, 2010.  While it might seem natural for a year ending at the same time March also exits to come in like a lion and go out like a lamb, it can be said rather certainly that in these twelve months the opposite was true.  Much of the truly leonine happenings occurred toward the end of the year, after the New Year.  You might recall something about sticking brake pedals and “sudden unintended acceleration”?  These issues were serious enough to force Toyota into recalling over 6 million vehicles, and it earned TMC a fine of $16 million dollars, the largest allowed under current U.S. law (the previous largest was $1 million against GM in 2004). However… … Continue Reading

Toyota taking every step to restore confidence in its consumers

Toyota’s image has been tarnished, there is no question about that, but there are certain measures Akio Toyoda can take in hopes of salvaging his car companies image in the United States.  Gurnee new and used car dealer Classic Toyota is still a very proud distributor of Toyota vehicles, as they are confident that Toyota will not let a few road blocks deter consumers from trusting their once seamless reputable brand.

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The people have spoken: Toyota drivers still pleased with their cars

Unless you live in a box, you’ve heard about the recalls Toyota has made in recent weeks.  Whether you drive a Round Lake used car or new Toyota model, your car might be affected.  Rest assured that Toyota is doing everything they can to make things right!

Despite the recalls, many Toyota drivers are still very happy with their Toyota models.  This is great news, especially for your local used cars Gurnee dealership.  They want to keep loyal drivers coming in for more!

For example, one mother in Georgia has owned about 30 Toyotas over her lifetime.  She stands by the product and her four children do too.  Currently, this mother drives a Yaris and the other family members own a Solara, Camry (2 of them), and a few drive Tundras.

Also, many Prius drivers over the country are adamantly standing by their vehicle of choice.  They feel the hybrid car has met their needs overall and will continue to do so after the problems are fixed.   A gentleman in New York was asked about his Prius and he feels so strongly that he described it as “integrating into his life”.

From a psychological perspective, if a person has a strong loyalty to a particular brand they’ll defend it in case of an attack, as what has happened with some Round Lake used car Toyota owners.   Sometimes, instead of switching to something else, they’ll start to like the product even more.

It’s evident that Toyota has done a good job of providing quality and safe cars that have gained a loyal fan base.  Once those auto’s affected are fixed and sales begin to increase again, Toyota will be able move on to bigger and better things!

Toyota Aims for a Million Hybrids in 2011

When this whole hybrid thing first got rolling, I remember being very frightened of where the world was heading. The need for cars that cut down on emissions was made very clear by Al Gore’s scary photographs of the snow-topped mountains going dry all over the world. I’d see documentaries on television about how Miami could someday be completely submerged by water, that jet streams could change directions and turn Eastern Europe into a winter wasteland. … Continue Reading

New Rav4 features friendlier layout for drivers

Toyota’s 2011 Rav 4 features an updated more convenient interior design then previous Rav4 models. The 2011 Rav 4 has seating for seven and cargo capacity comparable to mid-size SUV’s. This vehicle is among the best of compact SUV’s currently on the market. The Rav4 offers ease of getting in and out of the vehicle and is available at your Waukegan trucks dealer now.

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